{"ezoma_uuid":"f5135a93-c805-5f82-b89d-675b41cacfe2","name":"Level Up Video Games","address1":"113 Locust St","address2":"","city":"Santa Cruz","state":"CA","zip":"95060","phone":"(831) 824-6900","extra_phone":"","categories":[{"code":"8011213","name":"Video Games-Renting & Leasing"},{"code":"8011212","name":"Video Games"},{"code":"8016330","name":"Video Games Arcades"},{"code":"8011214","name":"Video Games-Service & Repair"}],"primary_category":"Video Games-Renting & Leasing","business_closed":"","website_address":"http://www.levelupvideogames.com","email":"","hours":{"FRIDAY":"1100-1900","MONDAY":"1100-1900","SUNDAY":"1100-1800","TUESDAY":"1100-1900","SATURDAY":"1100-1900","THURSDAY":"1100-1900","WEDNESDAY":"1100-1900"},"holiday_hours":{},"payments_accepted":"master card, visa, amex, discover, paypal","latitude":"36.97513","longitude":"-122.026794","reviews_requested_at":null,"overall_score":null,"subscription_tier":"free","last_verified_at":null,"auxiliary_r2_key":null,"selected_categories":null,"media":null,"blogs":null,"review_count":2,"average_rating":5,"website_scraped_at":null,"door_pin":null,"prompts":null,"reviews":[{"author_name":"joemafie613","review_text":"I came in with my 12 year old Son today and this store was like no other store I have ever experienced.  They really know gaming and have a professional level of consultative selling like no other gaming store I have ever been to.  We did some trade in of older games that my Son no longer plays and they gave us better trade in value than other stores have ever given us in the past.  I would definitely come here again and recommend this store to others who are looking for great trade in value and awesome service and gaming knowledge.","rating":5,"date_published":"2012-15-08"},{"author_name":"justin72","review_text":"This is a real gamers delight.  5 Stars for sure.  They care about your business and your shopping experience.  This store is obviously being run by real gamers who know how to help you choose the right game, controller, etc!","rating":5,"date_published":"2012-26-07"}]}