{"ezoma_uuid":"b9a556de-2110-53e8-a630-25ecdf81d02f","name":"Pedal or Not... Electric Bicycle - Tours","address1":"214 Pier Ave","address2":"","city":"Santa Monica","state":"CA","zip":"90405","phone":"(310) 917-1111","extra_phone":"(310) 917-0111","categories":[{"code":"8000335","name":"Bicycle Rental"}],"primary_category":"Bicycle Rental","business_closed":"","website_address":"http://www.pedalornot.net","email":"","hours":{"FRIDAY":"1100-1800","MONDAY":"1100-1800","SUNDAY":"1100-1800","TUESDAY":"0000-0000","SATURDAY":"1100-1800","THURSDAY":"1100-1800","WEDNESDAY":"1100-1800"},"holiday_hours":{},"payments_accepted":"cash, master card, amex, visa","latitude":"33.99855","longitude":"-118.47982","reviews_requested_at":null,"overall_score":null,"subscription_tier":"free","last_verified_at":null,"auxiliary_r2_key":null,"selected_categories":null,"media":null,"blogs":null,"review_count":2,"average_rating":5,"website_scraped_at":null,"door_pin":null,"prompts":null,"reviews":[{"author_name":"anonymous","review_text":"The 1 Million per cent best thing to do in LA. Barb our tour guide was so nice and gracious. The best deal in town. The tour was 3 hours and we learned so much about the area that we would never have gotten to do by car. The electric bikes were the bomb. No getting tired. Just enjoy the ride!","rating":5,"date_published":"2012-17-10"},{"author_name":"anonymous","review_text":"We booked our bike tour as a result of our research on Trip Advisor. With all of the overwhelmingly positive reviews, we figured we couldn't go wrong. Sure enough, everything was as we'd come to expect by reading through the reviews. The time was well spent looking at attractions with our tour guide (Barb), who was very personable and great at navigating the area. Honestly, I think the tour is under-priced... so take advantage of it before they realize it! :)","rating":5,"date_published":"2012-09-10"}]}